GameTruck rolls into Warren

GameTruck, a patented mobile video game theater concept featuring flat-screen HDTVs, comfortable seating, a high-quality sound system and the latest video game consoles, debuted in Warren in December 2011.

The owner of GameTruck is Ken Levey, who left a 25-year career in the stock market to open GameTruck. After 25 years as a trader, the business had changed so much that Levey decided to pursue new opportunities.

“The prospects weren’t so great in the stock market anymore so I decided to take my life into my own hands and become a business owner,” Levey said. “GameTruck is such a fun concept and that really appealed to me after years as a trader. We’ve done really well so far with birthday parties and corporate events, and we’re looking forward to adding some educational events for schools and daycares this summer.”

GameTruck offers a premier party experience for both children and adults in an interactive, multiplayer environment that accommodates 24 players. Self-powered, climate-controlled GameTruck trailers are outfitted with comfortable seating, four to as many as eight flat-screen HDTVs, enhanced sound systems, more than three dozen of the latest multiplayer video games and all the major video game consoles (XBOX360®, Nintendo Wii™ and Playstation®3). A GameCoach manages each event, promoting fair, interactive play.

Since it was founded in 2006, GameTruck has grown to 60 franchisees operating 80 GameTruck rigs in 150 territories across 23 states and Lagos, Nigeria. Expansion is underway in Canada and Trinidad and GameTruck expects to add 30 new franchisees and 60 new territories in 2012 alone, with long-range projections for 200 to 250 units covering the U.S. and Canada.