GameTruck’s Patented Concept Weeds Out Competitors

(Tempe, Ariz.)—Just four months since GameTruck was issued a patent for its unique mobile video game theater concept, GameTruck has caused several imitators of the mobile gaming system idea to either sell their assets to GameTruck or agree not to infringe on GameTruck’s patent. Serious about protecting its intellectual property, GameTruck communicated news of the patent to several mobile video game companies following the issuance of its patent by the U.S. Patent and Trademark Office in fall 2011. GameTruck is the original and longest-running mobile video game theater concept in the country.

            While several mobile gaming companies, including mobilevideogamingparties.com, closed their businesses in lieu of violating the patent, an infringement lawsuit was filed against Mobile Game Cave (MGC) for infringing on GameTruck’s “Method of Entertaining Using a Mobile Entertainment Environment,” which protects its unique way of entertaining people in its mobile video gaming theater. Following the filing of the suit, MGC entered into a settlement agreement and sold their trailer to GameTruck.

            “We’re proud that GameTruck’s unique interactive mobile entertainment systems are patented by the U.S. government,” said Scott Novis, founder and CEO of GameTruck. “We’re passionate about maintaining our brand standards and ensuring the quality and image of GameTruck as the real innovator and creator of the concept.”

            GameTruck is the original and longest-running mobile video game theater concept in the country, bringing ultimate video game parties almost anywhere via self-powered, climate-controlled GameTruck trailers outfitted with as many as eight flat-screen HDTV’s, enhanced sound systems and dozens of the latest multiplayer games. GameTruck brings the excitement of interactive entertainment to private parties, educational and fundraising events, corporate events and public events across the country.

 

About GameTruck

GameTruck offers a premier party experience for both children and adults in an interactive, multiplayer environment that accommodates 16 or more players. Self-powered, climate-controlled GameTruck trailers are outfitted with comfortable seating, four to as many as eight flat-screen HDTVs, enhanced sound systems, more than three dozen of the latest multiplayer video games and all the major video game consoles (XBOX360®, Nintendo Wii™ and Playstation®3). A GameCoach manages each event, promoting fair, interactive play. Since it was founded in 2006, GameTruck has grown to 60 franchisees operating 80 GameTruck rigs in 150 territories across 23 states and Lagos, Nigeria. Expansion is underway in Canada and Trinidad and GameTruck expects to add 30 new franchisees and 60 new territories in 2012 alone, with long-range projections for 200 to 250 units covering the U.S. and Canada. GameTruck is the owner of U.S. Pat. No. 8,029,368 issued October 4, 2011.

 

This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Potential franchisees are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, the ability to obtain franchisees in anticipated locations, financial investment by anticipated franchisees, business performance by anticipated franchisees, U.S. and international regulatory compliance, and shareholder approval for anticipated actions.

 

The company's franchisees are independent third parties that the company does not control.  Numerous factors beyond the control of the company and its franchisees may affect the opening of new franchises and the performance of new and existing franchises.

Evil Controllers, GameTruck team on controller deal

Evil Controllers, a game controller modification company based in Tempe, has signed a deal to have its equipment used with GameTruck.

Financial terms of the deal were not disclosed, but it calls for Evil Controllers to supply at least 16 controllers per truck for the 75 vehicles GameTruck has nationwide.

GameTruck, also based in Tempe, is a mobile audio and video unit that is available for rentals for birthday parties and other events. The exclusive deal was launched March 1.

“To get our controllers into the hands of gamers where they have the chance to purchase them, that’s a great deal for us,” said Adam Coe, founder and lead designer for Evil Controllers.

GameTruck will roll out the “Official Evil Controllers Party,” which will include at least one “MVP” controller with all Evil Controller’s modifications.

“Our goal at GameTruck is to provide a memorable event experience for gamers of all ages,” says David Wachtel, chief operating officer of GameTruck. “Evil Controllers is an awesome addition to that experience. It’s an exclusive distinction that will ensure our gaming experience continues to be the most superior in our industry.”

GameTrucks has operations in Phoenix, Chicago, Los Angeles, Portland and other markets.

Coe, who grew the business selling directly to consumers, said the move gives the Evil Controllers another outlet for sales and showcasing its products.

“It’s like having a mobile retail store,” he said.

Click here to read the article on Phoenix Business Journal.

Book Your Official Evil Controllers Party and Level Up your Gaming Experience

Tempe, AZ. (February 28, 2012) – Evil Controllers and GameTruck, two companies recognized for their product innovation and creativity, are teaming-up to outfit GameTruck’s mobile video gaming theaters with custom modified Xbox 360 controllers not sold anywhere else.

GameTruck’s Official Evil Controllers Party™, will include at least one “MVP Player” controller, outfitted with all of the aesthetic and performance enhancements available, including glow-in-the-dark LED lights, rapidfire and all of the master modifications available. Additional controllers will have aesthetic upgrades, plus Evil’s pro gaming thumbsticks and their Evil D-Pad, voted the 2nd best piece of gaming hardware for the year 2010 by Inc Magazine

Until now, the only way to experience the thrill and excitement of playing with an Evil Controller was to borrow one from a friend or purchase one online through Evil Controller.  The exclusive partnership, launching this March, will provide GameTruck party-goers with the unique experience of test-driving Evil Controllers after-market modified controllers during birthday parties, corporate and educational events in the best mobile video gaming environment.  System-wide rollout is expected by the end of 2012. 

Additionally, all attendees of an Official Evil Controllers Party™ can bring the excitement experienced in the GameTruck into their own living room.  Gamers and parent alike will be able to purchase their own customized Evil Controller through a special GameTruck offer.  Participating GameTruck Locations pages will list more details beginning March 15th.

About Evil Controllers

Evil Controllers is the premier company specializing in after-market, custom “modified” Xbox 360 controllers with enhanced game play and aesthetic features.  Evil Controllers, founded in 2007, is an international company that is also pushing the limits in product development with the company’s Accessible Gaming Division, where creative problem solving and ingenuity come together to create modified controllers for individuals with physical and mobility limitations.

About GameTruck

GameTruck, the original mobile video game company, has more than 70 mobile video game trucks in most major markets across the country. The bus-size, self-powered trucks are fully loaded with giant HD plasma screens, gaming consoles to accommodate 16 or more players at one time and over 50 multiplayer games for customers to choose from.  In 2011 GameTruck was awarded a U.S. Patent for its concept, further solidifying its position in the industry it invented.  

For more information regarding Evil Controllers, GameTruck or their partnership, check out evilcontrollers.com or gametruckparty.com.