October 5, 2011 1:26 PM EDT

TEMPE, Ariz.– Activision and GameTruck are excited to announce the exclusive first-to-play opportunity available inside every one of GameTruck’s mobile video game theaters. This opportunity comes prior to the public release of Skylanders Spyro’s Adventure, which is set for October 16, 2011.

Activision is working with GameTruck to bring public access to Activision’s cross-platform game play experience through Skylanders before it is available to purchase in stores. All GameTruck locations are currently showcasing the game and six of the Skylanders figures, bringing even more excitement to the GameTruck experience.

Skylanders Spyro's Adventure lets kids take on the role of a powerful Portal Master who can control over 30 different characters, including the beloved purple dragon Spyro. Each of these heroes is a protector of Skylands, an amazing mysterious world which has been taken over by a sinister Portal Master known as Kaos, a powerful enemy that has frozen the Skylanders as toys and banished them to Earth. Only the players of Skylanders Spyro's Adventure can help return these heroes back to their world by embarking on an adventurous journey where they will explore mythical lands, battle menacing, outlandish creatures, collect treasures, and solve challenging puzzles as a part of a quest to save Skylands.

Skylanders Spyro's Adventure is rated E10+ by the ESRB. For more information, visit www.skylandersgame.com

Call 888-602-4263 or visit gametruckparty.com to book your private party and preview Skylanders for yourself.

About Activision Publishing, Inc.

Headquartered in Santa Monica, CA Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

About GameTruck Licensing, LLC.

Headquartered in Tempe, Arizona, GameTruck Licensing, LLC sells and supports GameTruck franchises operating the only patented mobile video game theater. Since 2006 GameTruck has been operating mobile video game theaters, bringing the excitement of interactive entertainment to households across the United States.

 Yahoo News:

Innovative birthday party and corporate event franchise brings the original mobile video game theater to the Arlington, TX area.

Dallas, TX (PRWEB) July 26, 2011

GameTruck Corporation, the world’s first mobile video game theater franchise, today announced it is rolling out a new franchise in Arlington. The arrival of GameTruck will bring the hottest video gaming experience to the region.    Owned by Grand Prairie resident Kimberly Bedford-Richardson, the franchise will boast a patent pending mobile gaming theater that can be rented for parties and corporate events. With the explosive growth and overwhelming popularity of video games, demand for the company’s services is soaring.

“We are delighted to add another franchise to the GameTruck family,” said Scott Novis, founder of GameTruck. “GameTruck attracts a diverse audience, from children to adults, personal birthday parties and events to corporate gatherings and product launches. We envision that GameTruck will bring the power of interactive play to entertainment, education and corporate America.”

GameTruck offers a premiere party experience for both kids and adults, with GameCoaches who promote fair, interactive play and video gaming ethics that extend beyond the party. GameTruck brings people together to enjoy gaming in an interactive multiplayer environment. The self-powered, climate-controlled GameTruck trailers are outfitted with comfortable seating, five flat screen televisions, enhanced sound systems and the latest video game consoles. The simplicity of having the GameTruck trailer come directly to the customer’s home is very appealing to customers.

“This is such a great business, nothing beats the look on people’s faces when they step into the truck – it is a gamers’ nirvana,” said Novis. “More importantly, the company is focused on helping gamers harness the best that video games have to offer. For too long, video games have really served to isolate and make sedentary their users. Today, that has changed completely and games can be powerful tools for socialization, physical activity and the development of cognitive skills. At GameTruck we are on a mission to change the way people play.”

The patent pending mobile lounge is climate controlled making it a perfect fit for areas like Arlington. The vehicle is warm and dry in the winter and cool in the summer, taking weather out of the equation when planning a party.

For more information, or to schedule your GameTruck party, go tohttp://www.gametruckparty.com, or call 888-602-4263.

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Kimberly Richardson
Game Truck Arlington
214-755-7381

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